by: Florin Costache
Picture this: you've launched your website for a couple of months now and your traffic has never gone over 100 visits a day, but today, after submitting a link to 5 websites, your server just crashed because it can't handle the traffic.
How would that happen? It almost surely isn't search engine optimization, considering that these techniques take from 1 week to 3 or 4 months for their effects to show.
The answer: Social Bookmarking. Remember these two words, they are going to save your website! Now lets take a look at the top 5 sites that can bring you a ton of traffic when you need it - right now.
1. Digg.com - this is the Big Daddy of social bookmarking. Although not the first of its kind, it surely is the biggest one out there. Getting on the front page will submit your site to the so called "digg effect", which can bring down even dedicated servers.
2. del.icio.us - it may not bring as many visitors as Digg, but it's the second best out there and it still gets the respect of every webmaster blessed with a front page posting.
3. Slashdot.org - this one can bring visitors on par with Digg, but only to tech related articles and sites.
4. StumbleUpon.com - unlike the other sites in this list, StumbleUpon doesn't rely on its website for the browsing but on browser plugins that send stumblers to sites matched to their preferences.
5. Reddit.com - although it's the last on our list, you should still pay attention to it. Reddit has a more relaxed policy on what content appears on its site and with the free tagging folksonomy your content will be categorized exactly how you want it.
Now that you have the list, you'll probably want to know how you can get that craved front page listing. The answer: good quality content.
I know everybody says that, but it's actually true, and here is one idea on how to make great content: think of one problem that has been annoying you for some time and solve it. It doesn't have to be something life changing; no matter how small your problem is you can be sure hundreds or even thousands of other people are irked by the same thing.
Another to get a lot of eyeballs is to attack a well known organization or person. Most times this isn't the kind of attention you would want for your website, but if you think you can weather the bad criticism then this can make your site a traffic hotspot.
With all this potential, sometimes you may ask yourself if gaming the system could be an option. My advice is to play fair and have your links rank high because they're good - being labeled a spammer and a cheater on the Internet is one of the worst things that can happen to your reputation.
Ok, so you know where to get your content seen, how to create that content and what not to do. Now go do it and enjoy the traffic!
About The Author
Florin Costache is the webmaster of Optimizare, a romanian search engine optimization blog.
Tuesday, November 07, 2006
by: Florin Costache
Friday, November 03, 2006
by: David Fishman
Increasing links as a method to get your serps increase is a positive thing. You can ask youself the question, though, is just but, links should you get so this can happen? Is it possible to have to many links? Link marketing is the use of links to boost traffic to your website as otherwise as to develop it could be that your position on the se. You will need to do both to accomplish success. If you want to increase it could be that your search engine rank, accomplish on your links.
Is there a set number I should shoot for?
There is no real set integer. It's not having ten or twenty or getting a 100. It is definitely about having the right kind of links coming to the webpage. As an instance, you need to consider both reciprocal links as well as those that are the best type of link is a one way link. One way links create traffic to your site and not letting the customers get lured away with additional links on the webpage. Link exchanging, when placed correctly and applied in the correct way can help as well.
Beyond this, you will want to achieve with having good favorableness links. The links should be related in some way to your internet site. You will need to search for webmasters that offers similar, but should not have the same information as on your site.
If you are thinking about how many links you should allow pointing to your website, the correct denomination to go with is as much as you possibly can do. When getting them make sure they are of good quality, well researched links, not just a link that is not in the same theme. Make sure they provide for both reciprocal and links that are one way. Use them properly and your business really can improve from them.
About The Author
David Marc Fishman is the owner of http://linknetics.com. The link marketing software that promotes http://www.linknetics.com and http://www.linknetics.com.
Wednesday, November 01, 2006
by: Josh Green
Back by popular demand, the second installment to the "…secrets they don’t want you to know about" series (see Affiliate marketing secrets they don’t want you to know about). Without further ado, here are the 3 secrets "they" try to keep away from you: effort, time and money. Once again I admit that this is not want you expected to hear, but believe it or not many novice webmasters (even experienced ones for that matter) often overlook these simple rules of thumb.
Before I elaborate on my three "secrets", I would like to let in on another little secret: who are "they"? You might be inclined to think that "they" is all the major search engines out there, such as Google, Yahoo, MSN, etc. Your intuition is good but in this case misguided and is exactly what "they" want you to think. You can’t blame search engine for not reviling there secrets, if everybody knew how to get top 10 rankings, there would be no reason for these search engines to even do business.
"They" in this case is all those SEO firms who milk you out of your hard earned money promising you the moon (top ten rankings in this case).
Secret #1: Effort
The effort you put in your search engine optimization campaign remains the most important factor in determining your positioning is search engines. There are countless strategies you can use to boost your rankings, but you must first do your research. Reading articles like this is a start but visiting specialized websites like Search Engine Watch to learn even more is your best option. Writing informative content is also a great way of attracting search engine traffic. Just the other day, I got a hit from Google Brazil. The user typed the oddest keyword, but ended up staying on the landing page for quite a while, so I guess it’s safe to say he found what he was looking for. You can also share your articles with article directories. Not only do you spread the word around on how great your site is, but you also get a link back to your website form a reputable and established high ranking website, which is a plus for your rankings. The fact of the matter is, you can’t just create a website and then dump it on the net in the hopes that the hits will come. You will have to update and consistently offer new content. Not only will this help you with your search engine rankings, but it will benefit the lifeblood of your website, your visitors.
Secret #2: Money
Despite all the free strategies there exist, you will have to strongly consider spending some money to help you in you search engine optimization campaign. Signing up for Google’s Adwords or any other search engine keyword marketing service for that matter would be money well spent. By biding on specific keywords that best suit your website, you will get an add space on Google. The good thing is you only pay when someone clicks on your add and you could also set yourself a daily budget. Paid inclusion in some quality online directories is also a good idea. While this remains a viable strategy, it’s easy to get carried away. Spend cleverly by searching for the most reputable directories beforehand. The only real advantage as opposed to free online directories is immediate inclusion. While free directories can take up to a year to include your website, a pay-for directory will index you within a predetermined amount of time (usually 24 hours).
Secret #3: Patience
Finally, the last secret I would like to elaborate on is patience. Now without getting into a philosophical debate with all of you, our society in general is becoming increasingly impatient. While hocking your horn on your way back home after a long day at work might give you the illusion that you’re getting home faster, impatience like that does not serve you well in the world of search engine optimization. What many novice webmasters don’t realize is that even getting all the major search engines to index you can take several days. And all that means is that your in there database, that doesn’t mean you will be getting top 10 rankings. You must be patient and continue working on the strategies we discussed earlier and the (and only then) will you start to see positive results.
About The Author
Josh Green is a senior editor for Associate Insider. Visit http://www.associateinsider.com today for this and many more informative articles, stunning web design tutorials and reviews of the best tools available.
Tuesday, October 31, 2006
by: Mark Nenadic
Believe it or not, even though you may be targeting search engine spiders when you search engine optimize your website, when you are writing your content, the best technique is still to write as you would to appeal to an actual human visitor. This is just as true when it comes to your headlines as it is for the rest of your content.
This is the case because not only will you improve the search engine ranking because of the relevancy issue that is being considered by the latest algorithms utilized by the big search engines - especially Google - but also because your site will attract much more relevant visitors. When it comes down to it, one relevant visitor is worth the same as a thousand visitors who click to your site, and then quickly click away without taking a look at what you have to offer, or, more importantly, making a purchase.
By appealing to the people who will be visiting your website, you'll bring the right visitors to your website, and then your conversion rates will naturally improve.
To write an appropriate heading, you first need to know how to use your heading tags properly. The truth is that you can actually have as many headings as you want, but it is the first heading, "h1" that will really make all the difference when the visitors actually arrive at your site and read what you have to say.
Search engines look at the heading tags as an indication of what a given page is all about. Therefore, if your site heading has not only been search engine optimized with the right keywords, but has also been written in a way that it is relevant to the actual page, then you will achieve a much higher ranking.
All of the big search engines actively search for headings within the content of your website. When your headings are placed within heading tags, the search engines know where to find the information that they want, and you'll have told them directly what your web pages are all about.
Don't try to fool a search engine, however, by trying different manipulative techniques such as placing all of your text into a heading tag, or creating a heading that uses the right keywords, but doesn't actually make any sense. The search engines have been designed to identify this kind of abuse, and will not reference your site the way you'd like it if you try to tamper with the way your headings are laid out. In fact, the big search engines will actually ignore headings altogether if they detect misuse. Worst of all, you may even be blacklisted as a spammer. Therefore, it really is in your best interest to put a real heading into the heading tags.
The next step is to know exactly what you will be using as your heading. The best technique is to identify the best keyword phrase for the page you're working on. It is also a good idea to phrase the heading in a way that encourages site visitors to continue reading your content so that they will progress to the rest of your message, your requests to visit other parts of your site, and ultimately to make a purchase.
One good technique to encourage people to continue reading is to write in a tantalizing way, such as with a question that applies to the reader, so that they will want to know the answer or result of the statement. You may also state your heading in the form of a problem, where you claim that the rest of the article holds the solution. This is especially good for having the right kind of visitor spend time at your site, because the people who relate to the problem - which, naturally, your product or service can solve - will continue to read the page. Finally, you can also appeal to a person's curiosity in your heading by using techniques such as numbers - such as "The 5 Ways to…" - and teaser terms - such as "The Secret".
By using these techniques to create targeted, functional, and powerful headings, you'll find that not only will your search engine ranking rise, but so will the number of targeted visitors arriving at your doorstep.
About The Author
Mark Nenadic is the director and face behind 15Degrees-North http://www.15dn.com where you will find articles and resources to help with Search Engine Optimisation, Internet Marketing and Web Design.
Monday, October 30, 2006
by: Jason McElwaine
When it comes to the search engine market, Google is king. Rank high for a popular keyword, and you can almost guarantee waves of traffic. But Google is now more than just a search engine. Visit Google Labs, and you'll find a wide variety of internet tools and software. But one Google invention, known as Google Page Rank, is confusing webmasters throughout cyberspace.
If you've ever used Google's toolbar, you probably have wondered about the little green bar that changes each time you visit a new website. It's called Google "Page Rank," and it's designed to rank websites on a scale of 1-10. Rank is determined by the quantity and quality of the links that are pointed to a particular site. An easy way to gain points in the Page Rank system is to trade links with other sites who have an equal or greater Page Rank. Unfortunately, too much time is devoted to this "little green bar." Most people assume that a website's search engine results are determined by it's Page Rank, but in fact, the two have nothing to do with one another.
Search engine results (commonly reffered to as "SERPS") are determined by a wide variety of factors. Talk to any Search Engine Optimization (SEO) professional and your head will spin with the amount of information involved. But if you ever come across an SEO professional who tells you that Page Rank will guarantee higher listings, beware! Just do a few searches in Google, and you'll discover that listings aren't ranked according to Page Rank. For example, a website with a Page Rank of 7 can easily be listed lower than a website with a Page Rank of 4.
Unfortunately, webmasters spend hours and hours trading links with each other, hoping to raise their Page Rank, when additional and alternative SEO methods should be employed instead. For instance, a quality one-way link is much more effective when it comes to search engine listings, and on-page optimization, which is the strategic coding of your website, is also an important factor.
But what are webmasters who've been focussing on Page Rank all along to do?
To start, determine if you have the time and dedication to learn Search Engine Optimization. Like most topics, there is an unbelievable amount of information listed on the web. Forums are a great place to start. Forums are superior to other methods of information, because most topics are not only discussed, but often debated at length. This helps to ensure that the information you're getting is up to date and acurate. Read often and be sure to post plenty of questions. It's important, however, to have a good understanding of Search Engine Optimization before you employ any methods you've learned to your own site. One simple mistake can lower your site's listing, and even get your site banned altogether, so make sure you're 100% confident that the methods you've learned are not only effective, but safe.
If you don't have the time and/or dedication to master SEO on your own, do your best to hire an experienced and reputable SEO professional. A wise man once said, "If you pay peanuts, you'll get monkeys," so spending a little extra money in this area is probably a good idea.
Whether it's creating innovative software like Google Earth, or purchasing the world's largest on-line video data base YouTube, Google continues to transform the search engine market. But with any company, not all projects are a resounding success. When the Page Rank system was first introduced, it seemed like a nice idea, but in reality, it's done nothing but side-track webmasters from real Search Engine Optimization. Maybe this was Google's intention all along.
About The Author
Jason McElwaine is the owner of Pin Bottle Boston Website Design loacated at http://www.pinbottle.com He can be contacted at email@example.com
Sunday, October 29, 2006
by: Emmanuel David Scott
There are several methods of advertising on the Internet. Some are free, some are low cost, while others are insanely expensive. The first thing you will need to look at is how much you are willing to pay for traffic, and how far your advertising dollar can go.
Let’s say you have got a great idea, and your website is now complete. You are ready to open for business but where are your customers? Simple – you are going to have to go out and get them. It sounds easy, but advertising can be a pitfall that can cripple many e-businesses.
One of the most effective, and cheapest, methods of advertising is through the use of e-zines. There are thousands, if not millions of e-zines published every single day. The best way to approach e-zines for advertising is to join a couple that fit your product profile and that you find interesting. Most e-zines offer incentives to new businesses signing up, and will even run your ad for free just for subscribing. You can find many e-zines that offer ads for as little as a dollar. It is a fantastic way to reach thousands of people who are already interested in your type of business.
Link exchanges are another free alternative to costly advertising. Be prepared to get lost in the shuffle if you choose a popular site. The best way to make use of this method is by running your own link exchange from your site and offering a free posting in exchange for a link back to your site.
In fact, you can utilize e-zines to promote your product for free, if you can write an informative article. E-zines are desperate for content, and will often offer to publish your article in exchange for a link back to your site. If you go this route, make sure that your article is informative and not just a sales pitch. For example, if your e-business deals with making money from home, an article about how working from home decreases stress would be very well received. Targeted advertising is by far the best way to bring in traffic to your website. By using targeted key words, your customers are not just stumbling into your website. Half the work is already done by the key words. You just need to supply the information. Google Ad Words can be used very effectively as well as other targeted key word companies. Most of these operate on a pay per click basis, so you will need to research your key words and supply the best possible words to ensure a good cost-to-click ratio.
Press releases are a great way to get the word out about your site and possibly create media buzz. While this method is more expensive than the above methods, it has the potential to bring in substantial traffic. Before sending out your release, make sure that it is formatted correctly and contains a powerful first paragraph. News editors are inundated daily and you do not want to get lost in the shuffle.
When writing your press release, it is important to make it news worthy, instead of a plain announcement. Using our example above, if a recent study is released about stress management and working from home, it would be a perfect time to send out a press release that mentions the study and your business. Be prepared to receive phone calls and answer questions if your release is a hit.
You don’t necessarily have to wait for an event to happen to send out your release. If all else fails, get creative! There are many ways to tie in your business to current events, all you need is a little imagination.
Copyright © 2006 Lloyd J. Scott
About The Author
Emmanuel & Lloyd are specialists in Information Technology and have an online business for web templates and design
COPYRIGHT 2006 ©Lloyd & Emmanuel D. Scott
Saturday, October 28, 2006
by: Jim Hart
There are a number of ways that you can promote your website from writing articles for Ezine magazine/article sites (like this one) to the more gimmicky methods like free newsletters, auto responders, etc. If you have been doing any research into website promotion you don’t need another repeat of information you have already heard—what you need is a new idea. One that has real potential to work without requiring a ton of technical experience and/or vast amounts of email addresses to Spam to. You want a simple method of getting your message out without requiring a significant amount of your time and energy—and you want to communicate for free too, right?
Ever heard of the law of 200? It’s a sales/marketing rule of thumb that we all know about 200 people on a first name basis. This is a powerful concept that can be applied to a simple email message to help promote your site and/or your offer:
The first question you must ask yourself: does your site have true value to people? What does your site do that will REALLY help people? Sites tend to fall into general categories encompassing products, services or information based. No matter what your site offers it should have value to your visitors. The more people it appeals to the better. Even highly specialized sites may be able to benefit from the following promotional idea.
Create a draft email with a headline and a brief, professional opening paragraph (the shorter the better)—pick up to 3 to 5 main points you want your email to communicate to people and provide a link back to your site for supporting information. For example; if you have a free ebook, highlight the free ebook and provide a link to download it (within the email itself). Do you have articles on your site that is relevant to the email? Link back to it! In other words use your site as the data-warehouse that stores the information you want people to have access to without writing long, boring emails. If people are interested in what you are saying or offering, they will click the links within the email to get more information. Now, hold this thought…
Creating a link-back email has several advantages and chief among them: 1) Keeps the emails brief eliminating large amounts of text which nobody is going to read anyway. 2) Eliminates the need to retype information that already appears on your site in the form of HTML pages. 3) Provides a way for people to get your information quickly without actually visiting your site. 4) Avoids embedding emails with data-hogging pictures that take a long time for people without high speed Internet to download. 5) Allows you to provide a link back to your site below your name when you sign the email (By the way, all your personal and business email should have a digital signature link to your site).
Why a simple email promotion can work:
Recently in the news was a story of a man who wrote a love letter to a woman and sent it to her via email. She was so impressed with the letter that she sent it to a few of her friends who were also so impressed with the email they forwarded it to their friends. The reason the story made it to CNN headline news was that this man was getting letters back from people all over the world (including gay men) who wanted to meet the person who originally wrote the letter.
That got me to thinking more seriously about the potential benefits of sending out an email that has VALUE. Not Spam…rather, a carefully crafted email that has VALUE links which you can send to the people in your recipient list including your friends and family. If you feel uncomfortable about sending your email to friends and family then your email is NOT a value driven email. Why friends and family? Because these people also have recipient lists they could forward the email to! If your email TRULY has value, people will forward it to other people. Especially if you give something away for free, like an ebook. How many friends and family should you send it to? That’s a judgement call, but I suggest limiting it to no more than 10 people at a time. It’s like being stranded on an island and throwing a message in a bottle…see where it will float….
Why does this have tremendous potential to work for you? If you send your email to 10 people who, in turn, send it to 10 people, who do the same to another 10 people, your email will be exposed to about a 1,000 people. And if these 1,000 people send it to 10 others, your email will be exposed to 10,000 people. And if this process repeats one more time, you are exposed to 100,000 people and once more, a million people! And if one (1) percent of those million people visited your site (10,000 people) and, only one percent of those people (100 people) purchased your offer, well, you get the point.
Think about it...
About The Author
Copyright © 2006 James W. Hart, IV All Rights reserved
Be Smart, Visit SBS. click this link http://smart67.com
Friday, October 27, 2006
by: Todd Levi
Just when we have thought of everything and still want to generate more traffic, there is one place we can go. We have all heard of it, that’s right MySpace. An interesting thing happened when I was looking at my websites traffic statistics the other day. I found out that I have got over 4,000 visitors to my company website, from my personal MySpace website. That accounted for over 25% of my total traffic. From a search engine optimization standpoint this was a very sizable number.
This intrigued me so I signed my business up for a free account on MySpace. Invited all my friends from my personal MySpace account, joined groups on MySpace that are industry specific to my business, and bamm! More traffic. MySpace, to debrief, is a way for people to not only express themselves and their interests, but allows individuals, companies, music groups and others to network and keep in touch.
Remember traditional marketing, specifically businesses like Mary Kay? You would hit up everyone you know and tell them about your business. Your target of local friends and family would sustain the most business for you under this system. Not only does MySpace take care of this, but lets you reach farther with people you may not already know.
Give it a try, invite the MySpace community to your business and watch for increased traffic while doing so. So far I have seen nothing but good things from this and have even landed business. This strategy has definitely helped my Internet Marketing SEO endeavors. Check out my site http://www.LeviSolutions.com and my MySpace: http://www.myspace.com/FortCollinsWebDesign
About The Author
Todd Levi owns LeviSolutions.com - Fort Collins Web Design & Internet Marketing SEO company.
Wednesday, October 25, 2006
by: Dr. Roberto A. Bonomi
As its name implies, an ezine is an electronic magazine, or electronic newsletter, that is published and distributed through Internet, talking to your customers about your business.
Ezine marketing is other of the low budget and very good means of advertising your products or services that you can use to promote your easy home business on Internet.
The ezines sometimes named "news letters" are very popular among small business entrepreneurs, because ezine marketinng works, and that's why many times when you decide to publish your ad, you can find that there's a waiting list.
Just take a look at your favorite ezine... Are there any ads on it?
I'm sure you found many, and the reason for that is very simple: people put ads on the ezines, because ezine marketing get results.
Most ezines do not reach more than a couple of thousand of subscribers, so what's the secret of the ezine marketing? The secret is that when you put an ad on an ezine, you can reach your target audience, if the ezine has 3000 subscribers, you know in advance that 3000 targeted "might be customers" are going to see it. And this is the reason why the ezines and newsletters are one of the most effective ways to promote your easy home business.
Other very popular way of advertising on Internet are the banners, but compared with the high costs of web site banner advertising, ezine markering's costs are a bargain.
YOU CAN HAVE YOUR OWN EZINE
Is there a better option, than ezine marketing?
Yes, there is and it's to publish your own ezine.
I know that if you have never published an ezine, this can seem to be much difficult than it really is, but you will soon find that it's easy, and you can publish it weekly, biweekly and even monthly.
* No printing costs
* No postage costs
* You can offer free subscriptions to engross your subscriptors list
* A regular contact with your customers/prospects, establishes both your reputation and your marketing expertise
WHY SHOULD YOU HAVE AN EZINE?
If you are the ezine's owner you can obtain many advantages from it, like:
* You can be constantly in touch with your customers
* You don't need to pay for the ads you put on it
* You can keep your customers and prospects abreast of any new product or service that you decide to offer to them
* You can make money offering sponsored advertising
* Nothing helps you network like your own e-mail newsletter.
* If you supply an ezine with specialized information, you will be able to turn prospects into customers and will increase your Internet exposure through that platform.
* A regular provision of specialized information creates credibility among your subscribers and since you create a special relation with them, you will get a higher response rate from offers to your subscribers, than you would from offers to non-subscribers.
HOW CAN YOU MANAGE YOUR EZINE?
You can always manage and deliver your newsletter or ezine using some of the good e-mail programs like:
* Eudora: eudora dot com
* Pegasus: pmail dot com
* Infacta (ex Aureate Group Mail): infacta dot com
If you choose to start this way, you will have to send your ezine with the BCC (blind carbon copy) option, because this way you will be sure that every body receives his own copy without looking at the e-mail addresses of other people that receive the same ezine. Nobody wants to see that thousands of unknown people can know their e-mail address.
But if you really want to work in a professional way, the best program I can advice you to use is Postmaster.
Postmaster is a database management and automated follow up software which sells through a network of nearly 1000 Associate Affiliate Program Resellers. They pay you $60 for each referral sale that downloads from your FREE affiliate program's web site, and $20 on all orders, your resellers, you sign up, refer. Along with any other program, you're involved in, including USA America Hosting; your referrals will be placed in your group, earning you commissions. (See the link below to try it for free)
HOW TO PROMOTE YOUR EZINE
You can mail your ezine yourself or use one of the excellent software that I have mentioned previously, but the first thing you need to do is to build your subscribers list, and one way you can do it is announcing your newsletter, and you can do it at:
* New List: new-list dot com/
* Newjour: gort dot ucsd dot edu/newjour/
* Bestezines: bestezines dot com/
You can find more places searching for "announcement lists" at your favorite browser.
Another important way of promoting your ezine is including your ezine in the Directory of Ezines
WHO WILL HOST YOUR EZINE?
That depends on your choice; if you decided to use programs like Postmaster or Bamboobiz online then you have to host your list on your PC. The advantage of this option is the easiness you will have to make any changes you wish to your database.
But if you rather give this task to someone else there are many options for you:
FREE HOSTING SERVICES
That will host your mailing list, and handle all the subscribe and unsubscribe requests for free and in exchange for their services, they will put a small 3-line ad, at the end or the top of every message that you mail out.
You will find this kind of service at:
* coollist dot com
* topica dot com/create/index2.html
* oaknetpublishing dot com
* groups dot yahoo dot com/
* bravenet dot com
Paid services will give you many additional features for a price range that goes approx. $25 per month for small ezines and can end up in the thousands for very large lists. (Many offer free trial), and the best ones I found are:
* constantcontact dot com
* topica dot com/
* listserve dot com
* bcentral dot com
THE EZINE MARKETING MACHINE
Ezine marketing can be a very interesting means of promotion for your business, even if you don't write your own ezine.
Because if you learn how to use ezine marketing for your advantage, you can generate great traffic to your web-site, promoting your business with almost zero cost and get 10 times better results than placing ads in ezines.
There's a very simple technique to do so and consists in sending free articles to the ezines (almost every ezine owner wants to have new fresh and free articles written for him)
If you like this idea, there's a great book you can read about named "The ezine marketing machine" (link at the end of the article)
Another great way of growing your ezine is swapping ads with other publishers. This kind of advertising is free and your ad goes to a targeted audience: people who like to read ezines and are interested in the kind of topics you write in you own ezine, and this increases the chances of your ad being noticed.
And to finish this web page I'd like to tell you about a brand new, original, and totally FREE service that I use to grow my E-zine subscriber list.
It's a new system for E-zine owners to share their ad space with other E-zine publishers... and it works great!
With EzineADVenture you can get your own ad in front of an extra thousand, five thousands, twenty thousand, or even one hundred thousand or more E-zine readers literally overnight. And this PERMANENTLY!
You and I both know the importance of growing our database lists and subscriber's base. Well, now you can double, triple, or even quadruple, your subscriber base- and this for FREE! There's no catch. I'm doing this myself, and my subscriber list is automatically growing faster, I'm reaching more people every day, and it doesn't cost me one single penny... ... and it won't cost YOU a penny either.
Good luck, and once you have signed up to this excellent service, you may expect a special message from me...
READ A GOOD EZINE
There are many good ezines and newsletters on the net, and at this point I can't avoid mentioning to you that you can join for free to my Easy Home Business Newsletter
Written by Dr. Roberto A. Bonomi
About The Author
Dr. Roberto Bonomi is a successful e-book writer that shares his home business experience at: http://www.easy-home-business.com.
You can click here to try Postmaster free for 30 days: http://newsletter.easy-home-business.com/hts/postmaster30.html.
If you like this idea, there's a great book you can read about named "The ezine marketing machine" (link at the end of the article), and you can find it here: http://newsletter.easy-home-business.com/hts/ezinemarketingmachine.html.
by: Mohamad Latiff Bin Rahim
It's official. The Web 2.0 is here. If you have no idea at all that it is already here or what it is in the first place, then you must have been living in the cave for the past 5 years.
Face it. If you're still using some of the outdated Web 1.0 methods to increase traffic to your website, you may still get some results out of your marketing efforts but you will eventually lose out to the newer guys who go Web 2.0.
Now let me share with you 3 tips on how to increase traffic to your website, the Web 2.0 way.
1. Think viral. The concept of viral marketing will never die out. The Viral meme is what defined and made Life in the first place. For as long as there is Life, the concept of the Virus (biological, marketing, electronic, etc) will still continue to haunt us - for good or ill.
There are 2 basic elements that determine the success of your marketing virus:-
I) The strength of your viral marketing message, or in the words of Mark Joyner, its "Buzz-worthiness", that is, its merit or quality that makes people want to tell others about it because it is so good.
II) The mechanism by which the virus must spread. Is it easy to spread the message? Must your referrers go through an elaborate and troublesome process to spread the message? Or need they only do what they've always been easily doing in order to spread your viral message?
From the above 2 elements, you already have an action plan formulated for you that can be condensed into one sentence:- create a message that promotes your website, be it in the form of a video, audio, multimedia, text, blog or a whacky buzzword, that is truly "buzz-worthy" and at the same time easy to spread via existing networks.
2. Attack the Social Networks. Either exploit the existing social networks such as MySpace, Friendster, Squidoo, etc, or create one of your own that is built around your niche.
There are many Friendster or MySpace clones out there available for download (for a fee of course) which you can use, tweak or get a programming expert friend of yours to develop a Social Network of your own that is built around the niche that you're involved with.
A good way to market through Social Networks is by having an interesting profile that offers consistently updated information about yourself and your business or your website. Duplicate your blog in your MySpace or Friendster blog as any updates to your profile or blog will be reflected to the friends in your network.
Browse the Social Networks for friends who share the same interests and passions as you and add them as friends. Send private messages to them and work something out. Say you're starting a private group of like-minded people who are passionate about whatever it is your niche is about. Mention incentives such as money, exclusivity, fame, etc.
Place a limit to the number of people who can join this private club of yours and be sure to include only those people who have lots of friends in their network, perhaps ranging in the hundreds.
3. Blogging, of course, is one of those defining elements of Web 2.0.
There are different approaches to exploiting the Blogging phenomenon to market your website. One is to have a blog of your own. The other is to somehow enable others to have blogs hosted by you. But if you go the second route, you'll face tough competition from Blogger, WordPress, TypePad, etc.
The trick is to create a service or software which has something the others do not have. Or you can create a service, software, tool or tip page that complements your so-called competition by giving something of benefit to users of such blogging services.
One way is to offer RSS feeds tools that enable other bloggers to syndicate their content to other websites or deliver their feeds to their readers' desktops or emails.
Another way is to give other bloggers the opportunity to include "Bookmark" links on their blogs. Websites such as http://Del.Icio.Us or Digg offers users the ability to share their favourite websites with other people.
You can exploit this phenomenon by creating an account with the various social bookmarking sites and sharing links to your websites or you can create cool-looking "Bookmark This" icons for other bloggers and get them to link to your website in return.
If you write a blog of your own, you can market your blog by visiting other people's blogs and leaving useful and beneficial comments on them. Most of the time their comments forms enable you to include a link back to you in their comments page.
Browse the blogs around your niche and most of the time they have a link saying "Links to this Post". This enables you to link to their posts in your blog if you happen to like their blog posts. Give and take. Blog about another person's blog and a link to your website may appear in that person's blog in return. This process is automatic.
There you have it - 3 new Web 2.0 ways to increase traffic to your website. In truth, there are literally hundreds of other ways to improve your website marketing the Web 2.0 way that are not covered here in this article. Now it is up to you to apply what you have learned here and come up with something that is even better.
About The Author
Mohamad Latiff is the Creator of the http://www.TrafficTimeBomb.com, a revolutionary software that will exponentially increase traffic to your website by the power of viral marketing.